Vivo

Digitalizar para aproximar

Vivo (Telefônica Brasil) — brand and digital design system. Púrpura #660099 is always present and never substituted; Roboto for UI/body and Roboto Slab for display; tone is pt-BR, optimistic, warm and human.

Digitalizar para aproximar
Tem todxs na Vivo
Tecnologia com calor humano

pt-BR, optimistic, warm and human. Speak like a person, not a telecom. Titles in sentence case; micro-labels in CAPS. No stereotypes.

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Digitalizar para aproximar vivo

Digitalizar para aproximar

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